Fit For An Idol

American Idol has swept this nation like the fucking plague for the last 8 years with mass hysteria. It is the highest rated show ever. Even if you don't want to be a part of it, you can't miss it, it's in your face no matter what medium of news you subscribe to,its a Pop Culture Phenomenon! The reason, no not Ryan Geekcrest, I mean Ryan Seacrest, but non other than mega business Mogul Simon Cowell, who is the executive producer and brain child behind American Idol. Since my job is watches, that's the only reason I pay attention at all.

This season it appears that both Simon Cowell and Ryan Creepcrest I mean Ryan Seacrest are wearing Jaeger LeCoultre timepieces. Ryan is wearing and AMVOX 2, while more importantly Simon Cowell is wearing the very elegant Master Tourbillon in 18K Rose Gold. In my opinion even though he is wildly successful and works really hard Ryan Seacrest has no business wearing such a nice watch because he doesn't even understand what it is. No disrespect to him but seriously now, it doesn't do the watch justice and quite frankly does he even know how it works? Great product placement for JLC because even though he irritates the shit out of me and I would rather watch Roman Greco Wrestling than see his face, it makes the brand look somewhat hip and appeal to a younger audience.

Simon Cowell on the other hand, even though he has a reputation for being a right wanker on the show for humiliating and embarrassing the contestants to the point where they question is it worth living, I respect him because he has true vision and passion for what he does and he is not afraid to speak his mind, he is witty, and a man of class and charm, who at the age of almost 50 has become one of the most powerful men in entertainment. His passions are cars and watches, so it's not surprising that he wears something as fitting as a JLC Tourbillion in 18K Rose Gold. Being British and having the luxury to buy the best, he understands detail and heritage.

The best part is that he rocks this watch so effortlessly week after week in a T-shirt and jeans, and unless you were a watch collector you would never know he was wearing one of the most celebrated watch manufacturers in the world. Who knows maybe Simon Cowell will receive a custom bespoke Johnny Flyback strap which will truly make this watch fit for an Idol!

pic courtesy of www.fox.com
watch pic courtesy of www.jaegerlecoultre.com