Welcome To HollyHorology

Hollywood/weird a place of the ultimate in opulence and decadence. A very exclusive circle of people who represent what so many people out there want. In the last two years Rock Star watch brand IWC had teamed up with Hollywood in a very creative way to affirm notoriety within those circles. At least years Geneva SIHH 2007, after all their business was done they gave back to their worldwide partners by hosting the most Lavish party colliding the world of Hollywood and Horology by transforming and industrial airplane hanger to host a truly glamorous A list Party. For the Relaunch of their new DA Vinci Line they were able to get the likes of Oscar Winning Actor Kevin Spacey who is also a friend of the brand to write and Narrate a Play based around the Rebirth of the New DA Vinci watch alongside sexy screen siren actress Thandie Newton. The night was capped off by seventies American Disco and Funk masters CHIC, Not only was this clever, but extremely impactful and a night to remember.

This year was even better. On April 8Th 2008 with the launch of the highly anticipated new Vintage line paying homage to six vintage watches from the past by putting on another Lavish Gala and proved to be another star studded event. This time is was a play acted by Ralph Fienes and Cate Blanchett produced and written by The Sydney Theatre Company in their recreation of Boston since IWC's founder Mr FA Jones was originally from there to create the story behind the new vintage line. Other celebrities including Elle Macpherson, Lenny Kravitz and Kevin Spacey were just some of the A-listers to be a part of this Historic Evening. Even Alanis Morrisette was involved in rocking out the evening and played a great set and entertained the guests. With the success of the brand IWC has made in the last 5 years it is cool to see they are gaining the respect and attention that they finally deserve!